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Maclin-Zimmer-Mcgill

Maclin Zimmer Mcgill - Maclin Zimmer Mcgill Tobacco Company

Maclin-Zimmer-Mcgill Tobacco Company

"Maclin-Zimmer-Mcgill Tobacco Company" is an original lithograph printed upon nineteenth century wove paper and with full margins as published for the 'Maclin-Zimmer-Mcgill Tobacco Company' in Petersburg, Virginia. This original plug tobacco label is a fine example of American advertising art.
 
Title: Maclin-Zimmer-Mcgill Tobacco Company
Advertiser: Maclin-Zimmer-Mcgill, Petersburg, Virginia
Medium: Original Lithograph Printed in Colour
Date: c. 1870
Source: Advertising Plug Tobacco Label
Note: Chromolithography -- printing images by using a series of carefully registered tint stones -- became the most popular method for publishing everything from fine art and posters to post cards and advertisements during the latter half of the nineteenth century. The Far less costly advancements of photomechanical methods, however made this original and complex form of printmaking all but obsolete by 1930.
  Companies were quick to recognize the vast potential of this colour technique. Beginning around 1870, advertisers regularly allied their products to appealing visual images. And in the following decades, these companies were creating the most expensive and elaborate works, spending thousands of dollars on aditional techniques, such as raised printings, bronzing, empossing and multiple hues. As antique artoworks, advertising images (more than any other form) reflect the true tastes of the times.
  During this era, tobacco companies represented on of the wealthiest and most competitive businesses. Hence it is not surprising that some of the greatest advertising art originated from these quarters.
Size: 13 3/8 X 6 3/4 (Sizes in inches are approximate, height preceding width of plate-mark or image.)
  Matted with 100% Archival Materials
Condition: Printed upon nineteenth century wove paper and with full margins as published for Maclin-Zimmer-Mcgill Tobacco Company. In excellent condition throughout without a sign of fading or discolouration. Altogether, This is a sensational and very scarce of an early advertising lithograph.
Price: Sold - The price is no longer available.
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Original Lithograph Printed in Color 19th Century American Advertising.

Maclin-Zimmer McGill Tobacco Company Original Lithograph Printed in Color
Maclin-Zimmer-McGill Tobacco Company

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